Ogilvy Africa was preparing to launch InfluenceO, an end-to-end solution designed to transform influencer marketing across the continent. They needed a clear and engaging way to introduce the platform, explain its purpose, and showcase the impact it could have on both brands and creators.
Through Meaningful Gigs, the project came to Madbox Studio UK. Our task was to craft a motion design video that told the InfluenceO story with style and simplicity. It had to feel modern and forward-looking, while remaining approachable and easy to understand.
We produced a piece that combined clean visuals, sharp motion, and a confident rhythm to showcase what InfluenceO is all about. The film explains the platform’s role in shaping influencer marketing in Africa while giving it the energy and polish of a brand built for the future. The result was a launch video that Ogilvy Africa was proud to share, and one that captured InfluenceO’s vision with clarity and impact.
